Hello there,

I’m Peter Kelly, and thank you for visiting Anvil Loss Prevention Solutions.

I’ve always loved the world of loss prevention. There’s something deeply satisfying about outsmarting risk, solving complex operational puzzles, and safeguarding what people have spent years building. But after operating for almost two decades in the retail industry, I found myself staring into a massive gap that couldn't be ignored. Using my extensive experience leading, creating and deploying loss prevention solutions at a national scale, project management, and leading teams and areas operating multi million pound operations. I wanted to apply my expertise to the problem.

Too many businesses operate without a dedicated Loss Prevention function. Not because they don't care about risk, but because building an in-house team often feels complex, overwhelming, or out of reach. As a result, shrinkage goes unchecked, profits slip, and business owners and executive teams are left trying to play security guard on top of running their operations.

I launched Anvil Loss Prevention Solutions to change that.

An anvil is built to withstand constant pressure and heavy force without breaking. That’s the exact level of resilience we bring to your business. We bridge the gap for companies that lack an internal Loss Prevention team, bringing executive-level expertise, clear strategy, and practical, realistic solutions directly to your business, without the overhead cost of a full department.

Loss prevention isn't just about catching bad actors; it’s about protecting your culture, your people, and your margin so you can grow with confidence. Whether you need a complete Loss Prevention framework built from scratch or targeted strategies to tackle rising shrink, we forge modern solutions tailored to your business.

Thank you for taking the time to visit.

Peter Kelly - Founder